Turtlemint Builds Capabilities For Superior Product Sense, Strategy, And Vision

Turtlemint, a rapidly growing company, aimed to empower its new product hires to take complete ownership of the product life cycle, launch strategy, and align with the company’s business objectives. To achieve exponential growth and develop innovative go-to-market strategies, Turtlemint partnered with AntWalk, a leading end-to-end Learning Partner, to seek experiential insights from industry experts. With a focus on fostering a culture of ownership and collaboration, Turtlemint’s team aimed to drive the company’s product development initiatives and propel its growth to new heights.

AntWalk designed a tailored “Activate” solution for Turtlemint’s team to strengthen their product sense, strategy and vision. The program covered real-world case studies on brands like Colgate Palmolive and Paper Boat to illustrate product development. It also emphasized problem-solving skills and critical thinking, and implemented product design principles like UX and IA. Additionally, the handpicked experts guided the learners in defining a GTM strategy using research-led custom modules, shared knowledge on A/B testing and effective product narrative control.

The program’s evidence-based learning interventions produced immediate results as learners incorporated use cases, strengthened problem-solving skills, and executed various strategy frameworks to create customer-ready products. The program focused on innovating with MVP, user-friendly app design, and defining a GTM strategy, helping learners develop a product sense, overcome challenges, excel in product development, and competently manage stakeholder relations.